Who dosen't want to be a superhero?
The wild adventures, the cape, the tights...
We worked closely with the United Way to develop a new approach to marketing
their fund raising event, the Great Human Race. 'Heroes Wanted!' became
the theme for the event, communicating that we can all be a hero for
charity by participating in the Great Human Race.
It was exciting and rewarding to develop a series of illustrated elements
to brand the event. The new look was applied to a variety of materials
including a sponsor package, brochure, poster, stationary, and billboards.
Woodward Design was pleased to provide illustration and graphic design
services in partnership with Freckle Creative for this client.
